Bought this toothpaste on a whim as it was half price. Very glad that I did! My teeth feel much cleaner than usual and I'll continue to use and will stock up.

I bought this product when doing a holiday toiletries shop as it was the cheapest cruelty free/vegan option and I liked the sound of charcoal toothpaste for whitening. My boyfriend & I were blown away! Both of us could see results in a few days and...